Privacy policy

Last updated: October 27, 2026

This Privacy Policy explains how personal information is collected, used, shared and protected when you visit awfshn.com, us.awfshn.com, or communicate or place an order with Aesthetics Wear.

It covers our website, customer accounts, purchases, enquiries, marketing communications and related services, collectively referred to as the “Services”.

1. Who We Are

The website is owned and operated by Sequoi LLC, which manages our United States business and orders. Aesthetics Wear, a registered partnership in Trinidad & Tobago, manages our local TT business, orders and customer service.

In this policy, “we”, “us” and “our” refer to Sequoi LLC and the Aesthetics Wear partnership, as applicable to the activity described.

Both businesses use the shared website and its systems. Personal information may be accessed by authorised personnel supporting website operations, order fulfilment, customer service, payment administration and the other purposes explained below.

You can contact info@awfshn.com about either business’s privacy practices. We will direct your request to the appropriate business.

2. Personal Information We Collect

The information we collect depends on how you interact with us.

Information you provide

This may include:

  • Contact information: Your name, email address, telephone number, billing address and delivery address.

  • Order information: Products, sizes, quantities, purchase history, delivery instructions, returns, exchanges and refunds.

  • Payment-related information: Payment status, transaction references and payment confirmations you provide.

  • Account information: Account identifiers, preferences and information used to authenticate access.

  • Communications: Messages, enquiries, feedback and photographs or documents submitted when requesting assistance.

  • Marketing preferences: Subscription details, consent records and communication choices.

If you provide another person’s details, such as a gift recipient’s delivery information, please ensure you are authorised to share them.

Information collected automatically

When you use our website or interact with our digital communications, we and our service providers may collect:

  • IP address and approximate location.

  • Device, browser and operating-system information.

  • Pages visited, products viewed, searches and shopping-cart activity.

  • Referral sources and interactions with advertisements.

  • Cookie identifiers and similar technical information.

  • Interactions with emails, such as opens and link clicks, where tracking is enabled.

Information from other sources

We may receive information from Shopify, payment providers, couriers, fulfilment partners, marketing platforms and other service providers. This can include payment confirmations, fraud-prevention signals, delivery updates and advertising-performance information.

3. How We Use Personal Information

We use personal information to:

  • Accept, confirm, process and fulfil orders.

  • Arrange deliveries, collections, payments, returns and refunds.

  • Provide customer support and communicate order updates.

  • Create and maintain customer accounts.

  • Remember market, currency and other shopping preferences.

  • Operate, maintain and improve our website and Services.

  • Detect fraud, protect accounts and investigate misuse.

  • Measure website and advertising performance.

  • Send promotional communications and personalise advertising, subject to applicable law and your choices.

  • Maintain business records, meet legal obligations and resolve disputes.

Where consent is required for a particular activity, we seek it separately. Providing information needed to complete an order does not automatically subscribe you to optional marketing.

4. Payments

Online payments are processed through Shopify Payments and relevant payment-service providers. These providers process the payment information needed to complete and secure your transaction.

We receive payment confirmations and transaction information needed to administer your order, investigate payment issues and process refunds.

For TT bank deposits or transfers, we may receive payment references and confirmation documents. For cash or LINX on delivery, the courier or payment provider may process information needed to collect payment and confirm delivery.

Please do not send full payment-card numbers, security codes, passwords or unnecessary financial information by email, WhatsApp or social media.

5. How We Share Personal Information

We share information where needed for the purposes described in this policy, including with:

  • Shopify: To host and operate our store, manage checkout and provide related services.

  • Payment providers: To process payments, refunds and security checks.

  • Fulfilment and distribution partners: To prepare, pack and dispatch orders.

  • Couriers and collection partners: To deliver orders, coordinate delivery and collect payment where applicable.

  • Technology providers: To support customer accounts, communications, website functionality, analytics and security.

  • Advertising and marketing partners: To deliver, measure and personalise marketing, subject to applicable law and privacy choices.

  • Professional advisers and authorities: Where necessary for legal, accounting, regulatory or dispute-resolution purposes.

Information may also be shared between Sequoi LLC and the Aesthetics Wear partnership where necessary to operate the shared Services and manage customer relationships.

In connection with a proposed or completed business sale, restructuring or similar transaction, relevant information may be disclosed subject to applicable law and appropriate safeguards.

The information shared depends on the task. For example, a courier may need your name, delivery address, telephone number and order or payment details relevant to delivery.

6. Our Relationship with Shopify

Our store is hosted by Shopify. Shopify processes information about your visits, purchases and interactions to provide and improve the Services.

Where Shopify Network Intelligence and related enhanced services are enabled, Shopify may also use information about your interactions with our store, other merchants and Shopify to support features such as personalisation, fraud prevention and advertising.

This can involve processing information outside your country. For certain activities, Shopify processes information for its own purposes as described in its privacy notices.

Learn more through:

The Shopify Privacy Portal provides information about exercising privacy rights directly with Shopify. Requests concerning our own use of your information can be sent to info@awfshn.com.

7. Cookies, Analytics and Advertising

We use cookies and similar technologies to support checkout, maintain shopping sessions, remember preferences and protect the website.

Depending on the tools enabled, these technologies may also measure website performance and support personalised advertising, including through platforms such as Facebook and Instagram.

Some advertising disclosures may qualify as “sale”, “sharing” or “targeted advertising” under applicable US privacy laws, even when no money is exchanged.

Where consent is required, non-essential tracking is subject to that consent. Privacy choices may also affect how information is used for advertising and related services.

You can manage cookies through available website privacy controls and your browser settings. Blocking some cookies may affect website functionality. Cookie preferences may need to be set separately on different browsers or devices.

8. Marketing and Privacy Choices

You can unsubscribe from promotional emails using the unsubscribe link provided in those messages.

For promotional SMS or WhatsApp communications, follow any opt-out instructions provided or contact us to request removal from the relevant marketing list.

Opting out of marketing does not prevent us from sending necessary communications about orders, payments, deliveries, security or customer-service requests.

Depending on applicable law, you may also opt out of certain disclosures used for targeted advertising. Use the relevant privacy controls available on our website or email info@awfshn.com with the subject “Privacy Opt-Out Request”.

Where required by applicable law, we honour recognised opt-out preference signals, including Global Privacy Control, for the browser or device sending the signal.

Your Privacy Choices

9. International Processing

Our Services connect businesses and service providers in Trinidad & Tobago, the United States and other countries.

Your information may be accessed, stored or processed outside the country where you live, including through our shared Shopify store, payment services, customer-support systems and fulfilment arrangements.

Where applicable law requires protections for international transfers, we use appropriate safeguards, which may include contractual protections and other recognised transfer mechanisms.

10. Security and Retention

We use reasonable technical and organisational safeguards appropriate to the information we handle. However, no website, communication channel or storage system can guarantee absolute security.

We retain personal information for as long as reasonably necessary for the purposes described in this policy, including order administration, customer support, security, legal and accounting requirements, and resolving disputes.

Retention periods depend on the type of information, its purpose and applicable requirements. We delete or anonymise information when it is no longer needed, subject to lawful retention requirements and necessary backup processes.

11. Your Privacy Rights

Depending on where you live and which laws apply to our activities, you may have rights to:

  • Request access to information we hold about you.

  • Correct inaccurate or incomplete information.

  • Request deletion of information.

  • Obtain a portable copy of certain information.

  • Withdraw consent where processing relies on consent.

  • Object to or restrict certain processing.

  • Opt out of qualifying sale, sharing or targeted advertising.

  • Limit certain uses of sensitive personal information.

  • Appeal a decision concerning a privacy request.

These rights can be subject to exceptions. For example, we may need to retain transaction records to comply with legal obligations.

To make a request, email info@awfshn.com. Please describe your request and provide enough information for us to locate the relevant records.

We may verify your identity where appropriate, but will not require unnecessary information. Verification requirements differ for certain opt-out requests. An authorised representative may submit a request where permitted by law.

We respond within applicable legal timeframes and do not unlawfully discriminate against anyone for exercising privacy rights.

You may contact us to challenge our handling of your information or appeal a decision. Where applicable, you may also complain to a relevant regulator or supervisory authority.

12. Children’s Information

Our Services are intended for a general retail audience and are not directed to children under 13.

To place an order, you must be at least 18 years old and have reached the age of majority where you live. If you are under that age, a parent or legal guardian must place the order on your behalf.

If you believe a child has provided personal information without the authorisation required by applicable law, contact us at info@awfshn.com so we can investigate and take appropriate action.

13. Third-Party Services

Our website and communications may link to third-party websites or services. Information you provide directly to those services is governed by their own privacy policies.

This includes interactions through social media and messaging platforms. Please review their privacy settings and notices when using them.

14. Changes to This Policy

We may update this policy to reflect changes in our Services, practices or legal requirements.

We will publish the revised policy and update the date above. Where required, we will provide additional notice or obtain consent before introducing a materially different use of information.

15. Contact Us

For privacy questions, complaints or requests, contact:

Email — Both Markets: info@awfshn.com
Trinidad & Tobago — Aesthetics Wear Partnership, WhatsApp: +1 868 768 1680
United States — Sequoi LLC, Phone: +1 681 201 4290

Please avoid including sensitive financial information in your initial enquiry.